Fred has been involved in exercise ever since he became a member of The Charles Atlas Club when he was 10 years old. He began training clients in the early 1980s at several of NYC's leading health clubs, including the Equinox and New York Health and Racquet Club.
He began developing his Slow Burn system as a physical therapy aide at the Hospital for Joint Diseases Sports Medicine Center in NYC. In 1994, along with one of New York’s leading orthopedic surgeon’s he co-founded and directed Metro Sportsmed, a private physical therapy clinic located at New York Methodist Hospital in Brooklyn, New York which now has multiple locations throughout the NYC area.
In June of 1998, Fred founded and established Serious Strength Inc., a Slow Burn personal training and rehabilitative exercise center in NYC. His clients include top CEOs, celebrities, bestselling authors, journalists and TV personalities.
In an effort to provide the best nutritional guidance possible for his clients, Fred initiated an intellectual partnership with the authors of the New York Times bestselling book Protein Power, Drs. Michael and Mary Dan Eades and together authored The Slow Burn Fitness Revolution (Jan. 2003, Random House/Broadway Books). It is currently in its ninth printing and is one of the best selling fitness books in Random House history. His new book Strong Kids Healthy Kids (AMACOM 2008) teaches parents and their children how to lift weights safely and how to eat healthfully by following a low carbohydrate eating plan.
Fred has appeared on the NBC’s The Today Show, CNN’s The Biz, WABC Morning Show, NBC Live at Five, Fox Five News, ABC Eyewitness News and more. He has been interviewed by the New York Times and the Washington Post and appears on radio shows around the country, including National Public Radio and WFAN in New York City, and many more.
Fred has lectured extensively on exercise including Princeton University, Chelsea Piers, Hospital for Joint Diseases, Mt. Sinai Hospital as well as abroad. He was a senior staff writer for Women’s Basketball Magazine and has his articles published in numerous fitness publications. He studied at Castleton State College and Long Island University and has an impressive continuing education resume.
Fred is a board member of the Nutrition and Metabolism Society and blogs for the Huffington Post. He is professionally certified by the American Council on Exercise. He lives in NYC with his wife and two children.
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